EU needs ‘Airbus for the metaverse’ to become global Web4 leader

The concept of Web4 is also known as the Spatial Web, is rapidly gaining traction. This next iteration of the internet promises to be a more immersive and interactive experience, characterized by the integration of virtual and augmented reality technologies.

As the Web4 landscape takes shape, Europe has a unique opportunity to establish itself as a global leader. However, to achieve this goal, analysts believe the continent needs a collaborative effort on a scale similar to the Airbus consortium.

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What is Web4?

Web4 is also referred to as the Metaverse, is the next evolutionary stage of the internet. It envisions a more three-dimensional and interactive web experience, blurring the lines between the physical and digital world.

Users will be able to interact with each other and digital objects in real-time through virtual reality (VR) and augmented reality (AR) technologies.

Web4 has the potential to revolutionize various sectors, including education, healthcare, entertainment, and social interaction.

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Why Does Europe Need an “Airbus for the Metaverse”?

A recent report by LSE Consulting, a firm associated with the London School of Economics and Political Science (LSE), emphasizes the importance of a pan-European industrial cluster for Web4 dominance. The report highlights several reasons why Europe would benefit from an “Airbus for the metaverse”:

  • Competition: The Web4 landscape is already witnessing intense competition from the United States and China. These countries have large tech companies and significant investments in VR/AR technologies. A collaborative European effort would enable the continent to compete more effectively on the global stage.
  • Innovation: An “Airbus for the metaverse” would foster a collaborative environment that breeds innovation. By bringing together Europe’s brightest minds from various sectors, the consortium could accelerate the development of cutting-edge Web4 technologies and applications.
  • Standardization: Web4’s success hinges on the establishment of common standards and protocols. A European consortium could play a crucial role in defining these standards, ensuring interoperability and a level playing field for European businesses.
  • Economic Growth: Web4 presents a significant economic opportunity. By establishing itself as a leader in this domain, Europe can create new jobs, attract investments, and boost its digital economy.

The Airbus Model: A Blueprint for Success

The Airbus consortium serves as a successful model for European collaboration in the aerospace industry. Established in 1970, Airbus combines the expertise and resources of several European aerospace companies.

This collaboration has enabled Airbus to compete effectively with American giants like Boeing and become a world leader in commercial aircraft manufacturing.

Analysts believe that the principles behind Airbus can be effectively applied to the Web4 domain. A similar consortium, encompassing European tech companies, research institutions, and universities, could create a powerful force for innovation and growth in the metaverse.

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Benefits of an “Airbus for the Metaverse”

A collaborative European effort in Web4 would offer several key advantages:

Resource PoolingBy combining resources, European companies could invest in large-scale research and development projects that would be difficult for individual companies to undertake.
Risk SharingThe consortium would share the risks associated with developing new technologies, making it a more attractive proposition for investors.
Talent AcquisitionA collaborative effort would create a more attractive environment for top tech talent, fostering a hub for innovation and expertise.
Global InfluenceA strong European presence in Web4 would give Europe a greater say in shaping the future of the internet and its related technologies.

Challenges and Considerations

While the “Airbus for the metaverse” concept holds promise, there are challenges that need to be addressed:

  • National Interests: Balancing the national interests of different European countries could be a complex task. The consortium’s structure and decision-making processes would need to be carefully designed to ensure fairness and transparency.
  • Bureaucracy: Europe has a reputation for bureaucratic hurdles. Streamlining regulations and fostering an environment conducive to innovation would be crucial for the success of the consortium.
  • Competition Within the EU: While European collaboration is necessary, fostering healthy competition within the consortium would be vital to drive innovation.

The Road Ahead

The idea of an “Airbus for the metaverse” is still in its nascent stages. However, it has the potential to be a game-changer for Europe’s position in the Web4 race. By fostering collaboration, innovation, and a strategic approach, Europe can secure its place as a leader in the emerging metaverse landscape.


By bringing together the best minds and resources from across Europe, the “Airbus for the metaverse” initiative has the potential to propel Europe to the forefront of the Web4 revolution.

Through strategic collaboration, innovation, and a commitment to open standards and responsible development, Europe can seize the Web4 opportunity and shape the future of the internet.

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